The term "Cherry Watch Rolex" isn't an official designation, but it's a colloquialism used within the watch collecting community to refer to specific Rolex models, most notably the Day-Date 36, particularly those in exceptional condition and featuring a striking, almost vibrant, red or burgundy dial. This article delves into the world of the Rolex Day-Date 36, specifically the reference 118239, exploring its history, design features, variations, and the reasons behind its desirability, particularly those examples earning the informal "Cherry Watch" moniker. We’ll also examine the market, focusing on platforms like Chrono24, and discuss what makes a specific example worthy of such a coveted description.
The Rolex Day-Date 36: A President's Watch
The Rolex Day-Date, often referred to as the "President," holds a unique position within the Rolex catalog. Introduced in 1956, it was the first wristwatch to display both the day and the date in a window on the dial. This complication, combined with its opulent design and materials, solidified its status as a watch for heads of state, influential figures, and discerning collectors. The Day-Date 36, with its 36mm case size, represents a classic and timeless iteration of this iconic model.
The reference 118239, the focus of this article, is a particularly sought-after variant. Produced for several years, it epitomizes the elegance and understated luxury for which the Day-Date is renowned. The 118239 typically features a solid gold case (usually 18k yellow, white, or platinum), a sophisticated bracelet, and, crucially for our "Cherry Watch" discussion, a range of dial colors, including the highly coveted burgundy and red hues that contribute to the "Cherry" moniker.
Decoding the "Cherry Watch" Phenomenon
The term "Cherry Watch" is less about a specific technical feature and more about the subjective aesthetic appeal of certain Rolex Day-Dates. It refers to watches that exhibit a particular richness and depth of color on their dials, often described as a deep, vibrant red or burgundy – a color that resembles the deep hue of a ripe cherry. This isn't a standard factory color name; instead, it's a descriptor used by collectors to denote these exceptional examples.
Several factors contribute to a Day-Date 36 achieving this "Cherry" status:
* Dial Patina: Over time, the dial of a vintage Rolex can develop a unique patina, a subtle change in color and texture. In the case of red or burgundy dials, this patina can deepen the color, making it appear richer and more vibrant. This natural aging process is highly sought after by collectors, contributing significantly to a watch's value and desirability.
* Light and Viewing Angle: The perceived color of the dial can vary depending on the lighting conditions and viewing angle. A "Cherry Watch" often exhibits a remarkable depth of color, shifting subtly under different light sources, revealing nuances that are captivating to the eye.
* Preservation: A key element of a "Cherry Watch" is its exceptional condition. The dial must be free from blemishes, scratches, or fading, allowing the rich color to shine through unimpeded. The overall condition of the case and bracelet also plays a crucial role in determining whether a watch is worthy of the "Cherry" designation.
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